Short-form growth for fitness & nutrition coaches.
For online coaching, gyms, pts. Who is already winning, and the exact system we would run in your first 90 days.
Views are easy here. Clients are the problem.
Fitness already dominates short-form; the challenge is turning views into paying clients instead of free followers. The funnel is the product in this niche.
Who's already doing it in your niche.
Businesses and creators growing on exactly this model: long-form clipped into daily short-form, attention routed into DMs and bookings. Public accounts, open them and look.
Turned evidence-based training into a Shorts machine: one myth or one exercise fix per clip, each pointing back to full programmes and a paid app.
Three things we'd post every single week.
Pillars keep the account recognisable. Every clip belongs to one of them.
Client transformation timeline
Week 1 to week 12 with the actual plan changes, not just the photos.
Fix one form mistake
Short, specific, saveable. The highest-share format in the niche.
What I eat vs what I tell clients
Honesty content that separates coaches from influencers.
The first second decides everything.
Sample hooks from our bank for this niche. We write and test 8 to 10 new ones a month.
From a comment to a booked call.
Built in ManyChat on Instagram and TikTok. The keyword is the only thing the viewer has to type.
PLANEvery clip ends with the keyword. No link in bio, no friction.
Free 7-day starter plan (PDF or app link).
Follow-up DM at day 3 and day 7.
Tracked in the Monday report, by clip and by hook.
What we'd run, month by month.
The plan we'd bring to the call, adjusted to what you already have recorded.
Find your best-performing format.
Nurture sequence to trial.
Report trials and paid conversions from DM.
Ten trials a month at a 30% conversion is a full coaching roster in a quarter.
Your fitness content, our numbers.
Thirty minutes. Bring your best long-form piece; we bring what is working in your niche right now and the number we would expect to move.